All wrapped up

What has made Diane von Furstenberg’s iconic wrap dress such an evergreen, is best described in her own words:  “I had a very down-to-earth product, my wrap dress, which was really a uniform.  It was just a simple little cotton-jersey dress that everybody loved and everybody wore, ” she told *New York Magazine in 1988.  “What made my wrap dresses different is that they were made out of jersey and they sculpted the body”

DvF Wrap dress: Leopard flower print IMAGE: Pinterest

First created in 1974, the patterned jersey material wraps around the body, crosses at the chest and cinches at the waist.  By the end of 1975 production had reached 15,000 dresses per week.  Diana Vreeland declared the designs ‘absolutely smashing’.

Designer Diane von Furstenberg in a shirt dress in 1972. (Roger Prigen)

There are at least three good reasons for its success.  It’s perfect for the office or an evening out, it’s simple to pack and always fits perfectly.  There aren’t many dresses that can claim being that versatile while being timeless and flattering regardless of body shape.  The length of the sleeve and hemline work perfectly for any occasion.

The DVF dress has featured on the screen, in the White House and worn on Royal duties.

Martin Scorsese’s 1976 Taxi Driver | Robert De Niro & Cybill Shepherd in a classic Diane Von Furstenberg wrap dress.  IMAGE: Google

Sybill Shepherd shows just how amazing the neckline can look.

Martin Scorsese’s 1976 Taxi Driver | Cybill Shepherd in a classic Diane Von Furstenberg wrap dress. IMAGE: Google

Michelle Obama chose the style for more than one White House engagement.

Michelle Obama IMAGE: Pinterest

Perfect for royal duties, the Duchess of Cambridge wore this version while visiting the Blue Mountains on tour in Australia.

Duchess of Cambridge,  2014 tour of Australia IMAGE: Google

And how sensational does Kate Hudson look attending the film premiere of “You, Me and Dupree”  in 2006 with a metallic full length red carpet variation?

Kate Hudson: ‘You, Me and Dupree’ film premiere in 2006. “Marie Claire”

Classy and effortless, the wrap dress ticks all the boxes every time, for every woman.