St Collins Lane – sophisticated retail therapy

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There’s no shortage of style at Melbourne’s new fashion destination, St Collins Lane, so don’t hesitate to check this out.

St Collins Lane - Collins Street Entrance  Photograph:  GRACIE

St Collins Lane – Collins Street Entrance Photograph: GRACIE

A reconstruction of the old Australia on Collins building, has created a pedestrian link between iconic Collins Street and Little Collins Street, to form a luxury shopping and eating precinct in keeping with Melbourne’s sophisticated fashion status.

St Collins Lane    Photograph:  GRACIE

St Collins Lane Photograph: GRACIE

There’s a welcoming feel here. A reception desk at the Collins Street entrance provides information and direction and all levels are easily accessed via the ultra modern escalators, elevators and walkways. Innovative, contemporary and cool – a seamless retail and dining mix – you are going to love it.

St Collins Lane - alive with sophistication  Photograph:  GRACIE

St Collins Lane – alive with sophistication Photograph: GRACIE

And you won’t be the only one!  Indicative of its unique design and prestige is that it has attracted the flagship stores of TAG Heuer and Coach and foodie giants like Neil Perry.

Flagship store of Coach - St Collins Lane, Collins Street entrance   Photograph:  GRACIE

Flagship store of Coach – St Collins Lane, Collins Street entrance Photograph: GRACIE

Whether you like contemporary style or hipster-cool, there’s an exciting mix of boutiques featuring luxury brands including Furla, Zadig & Voltair, The Kooples and cult UK label REISS.

Zadig & Voltaire   St Collins Lane  Photograph:  GRACIE

Zadig & Voltaire St Collins Lane Photograph: GRACIE

The Couples  St Collins Lane  Photograph:  GRACIE

The Couples St Collins Lane Photograph: GRACIE

Add Australia’s first stores for the Paris brands, Sandro and Maje and you’ll find endless must-haves for your wardrobe updates.

Sandro  St Collins Lane  Photograph  GRACIE

Sandro Paris St Collins Lane Photograph: GRACIE

Maje   St Collins Lane   Photograph:  GRACIE

Maje St Collins Lane Photograph: GRACIE

When it’s time for a breather there’s a sophisticated mix of prestige foods on offer.   No ordinary below ground cafes here. You’ll find The Aviary on Level II to be home to Neil Perry’s Burger Project, 70 Grams (pizza), Los Vida (Mexican) plus more, while on ground level, Runya’s Room is attracting droves for champagne and high tea.

Runja's Room  St Collins Lane  Photograph:  thecitylane.com

Runja’s Room St Collins Lane Photograph: thecitylane.com

It’s time to explore this state of the art shopping precinct and get your share of sophisticated retail therapy.

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